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Capgemini. (January 11, 2024). Share of consumers who bought a product from influencers and celebrities worldwide in 2023, by generational cohort [Graph]. In Statista. Retrieved February 28, 2025, from
Capgemini. “Share of consumers who bought a product from influencers and celebrities worldwide in 2023, by generational cohort.” Chart. January 11, 2024. Statista. Accessed February 28, 2025.
Capgemini. (2024). Share of consumers who bought a product from influencers and celebrities worldwide in 2023, by generational cohort. Statista. Statista Inc.. Accessed: February 28, 2025.
Capgemini. “Share of Consumers Who Bought a Product from Influencers and Celebrities Worldwide in 2023, by Generational Cohort.” Statista, Statista Inc., 11 Jan 2024,
Capgemini, Share of consumers who bought a product from influencers and celebrities worldwide in 2023, by generational cohort Statista, (last visited February 28, 2025)
Share of consumers who bought a product from influencers and celebrities worldwide in 2023, by generational cohort [Graph], Capgemini, January 11, 2024. [Online]. Available:
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