PepsiCo announced a sharper strategy to accelerate long-term growth process and to assert its presence in…
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Behavioral Pricing: Companies Capturing Value Without Raising Prices
As rising costs squeeze margins, behavioral pricing techniques offer leaders a way to increase revenue without…
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Steam Machine Pricing Strategy Raises Questions Over Its Target Audience
Valve revealed the Steam Machine earlier this month. A small cube that plays PC games which…
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Valve Clarifies Steam Machine Pricing Strategy
For all the hullabaloo about Valve being unable to count to “3,” the company made us…
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Disney CFO Says Dynamic Pricing Could Be Coming to Walt Disney World and Disneyland
Disney CFO Hugh Johnston says the company is preparing to bring dynamic pricing to the domestic parks,…
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Disney Parks Will Bring Dynamic Pricing To U.S. Properties, SaysCFO
Disney plans to launch dynamic pricing at its domestic theme parks as the company looks to…
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