10 Mistakes to Avoid When Engaging in Endorsement, Collaboration, and Influencer Marketing Activities

10 Mistakes to Avoid When Engaging in Endorsement, Collaboration, and Influencer Marketing Activities

Despite being just a little over a month into the New Year, brands have come out…

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Vietnam: products purchased by consumers based on influencer endorsement by gender 2023

Vietnam: products purchased by consumers based on influencer endorsement by gender 2023

Please create an employee account to be able to mark statistics as favorites. Then you can…

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Will FTC’s New Endorsement Guidelines Dent Usage of Social Media Influencers in 2024? | Husch Blackwell LLP

Will FTC’s New Endorsement Guidelines Dent Usage of Social Media Influencers in 2024? | Husch Blackwell LLP

In May 2022, when the Federal Trade Commission (FTC) proposed updates to its Guides Concerning Use…

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Thailand: reasons for buying a product with influencer endorsement by age 2023

Thailand: reasons for buying a product with influencer endorsement by age 2023

Please create an employee account to be able to mark statistics as favorites. Then you can…

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New brands jump at endorsement deals with influencers, celebrities: study

New brands jump at endorsement deals with influencers, celebrities: study

Celebrities and influencers continue to attract new endorsement deals as marketers look to such partnerships as…

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New brands jump at endorsement deals with influencers, celebrities: study

New brands jump at endorsement deals with influencers, celebrities: study

Celebrities and influencers continue to attract new endorsement deals as marketers look to such partnerships as…

Continue Reading